Recommended Viewing: You Tube 101

Actually the title of this is "An anthropological introduction to YouTube" - a presentation by Kansas State University Professor Michael Wesch at the Library of Congress this past June.

But it goes far beyond that. Lots of insight into the consumer generated media world.

Share with everyone at your station:



Kudos to Bob Lefsetz for the tip.

Added: This morning's post from Fred Jacobs. Subject: YouTube.

More Fun Stuff

Another online video from WBLM/Portland....



See their sales department cry when more commercial free hours were announced here. Very nice guys!

YouTube is free too - and they eat the bandwidth!

Ghoul Tube From Buffalo's 97 Rock

WGRF/Buffalo PD John Hager continues to engage and his entertain audience - both on the air and on the web.

Every year close to Christmas - John has taken advantage of the free resources of YouTube and has come up with "Yule Tube" - a list of Classic Rock Xmas Videos.

Something I proudly ripped off while at a sister Citadel station!

Now its Halloween and John does it again. See here. Wonderful stuff Mr. Hager! This is something that any station can do - a list put together with a little imagination and a little YouTube searching. And another reason for your listeners to visit your website.

I'd rip this off no matter where I'm working. What a great concept!

And it looks like John's efforts are spreading to other Citadel classic rockers - here's one that even has it sold:

Wednesday Blogs

81° - Sunny at 10am

From my blogosphere:

Share of Mind. John Moore via Consultant Alan Mason here on the "The Visionary's Handbook". John points to some thoughts from the book that makes things like this very important for share of mind.

This is all about marketing for actual listenership. And Mark Ramsey writes about that topic as it applies to PPM here.

Your station's vibe. Not on air - but around the office and studio. Seth Godin writes that "the vibe changes everything". Read here.

Your internal vibe. Still excited about what you do? If not, Jay Trachman here with some ways to get out of your rut. Added: David Martin here - this morning - on enjoying what you do.

Seth Godin on radio. Next week Mark Ramsey's blog presents "7 Days of Seth" - with the "Agent of Change" sharing thoughts on the future of radio as well as his new book "The Dip". More here.

The Conclave. Dave Lange writes here on this year's event in Minneapolis; wish I was attending, but the Kelley family budget is just too tight. Next year perhaps.

Both the Conclave and Dan O'Day's PD Grad School are the best values for the dollar for any programmer - if you've got the budget - personal or company.

McCartney. Street Pulse reporting via All Access that Paul McCartney's "Memory Almost Full" debuted at the #1 position for overall sales this week. Paul is working this one hard - and with radio. Stations around the country have been sending listeners to a secret, private "invitation only" performance.

The cynic in me. The past few days I've had Court TV on as I do other work - watching the Duke prosecutor hearing and Phil Spector's trial.

Oreo Cookies has been running a saturation campaign on the channel with what they're trying to pass off as YouTube-style CGM commercials. They just appear to be a bit too perfect to pass my " B.S. Test". I could be wrong, but....