Friday, July 13, 2007

The Weekend Classic Rock FM

60° - sunny at 9am

This week just flew by....

A couple of things this morning....

The ultimate bribe:
A great summer promotion comes from Tucson's KHYT. They've hooked up with Blue Bell Ice Cream to bring the ice cream truck to area construction sites.

Can ice cream bring world peace? Maybe not - but its another great way to bond with your target demo. Check out KHYT's promotion here.

If you can't do ice cream - how about soft drinks? Or a van run with ice cold bottled water and hit the road crews in your area? Easy and quick to hand out. Hot weather relief. Just brainstorming.

Added: Streaming update.
Sound Exchange tells Congress webcasters may keep streaming after Sunday. More from RAIN here.

Listening to the relaunch yesterday (and ignoring the technical glitches) - the selection of oldies and classic hits seem to be very compatible.

Some oldie purists might take issue with some of the 70s & 80s titles (or inclusion of the 80s period) - but there comes a point where oldies (and classic rock) have to move forward and introduce "new" gold.

What really makes sense: much of the newer "classic hits" artists/titles are New York area based:

(Glory Days/Pink Cadillac/Born To Run/Born In The USA/Brilliant Disguise); Billy Joel (Only The Good Die Young/Its Still R&R To Me/Piano Man/Big Shot); Blondie (Heart of Glass/The Tide Is High); Eddie Money (Take Me Home Tonight); and perhaps Donna Summer (Hot Stuff). NYC!

Noting many Springsteen titles. I remember so-well hearing "lots o' Bruce" on WNEW-FM circa 1976 - so much reflecting the vibe of the city.

A couple titles stood out (like a sore thumb): "Good Thing" & "She Drives Me Crazy" (Fine Young Cannibals); "Sweet Dreams" (Eurythmics); maybe "Carribean Queen" (Billy Ocean) - among others. Just my gut - but I'm not sure I would have spun these on day one. Maybe later.

Others opining on the first day of WCBS-FM include
Sean Ross and David Martin.

Not playing Hit the road Jack? A significant missed opportunity"
- David Martin

More Sunday Morning. Have a great weekend.

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