Saturday, November 17, 2007

The Weekend Classic Rock FM

38° - mostly cloudy at 11am. Snow likely.

Welcome to Saturday.

Production Idea:
I'm writing this morning listening to WDRV/Chicago's stream (bet you're surprised) and the station is doing a "Ten at Ten Weekend". Ten at Ten a daily Mon-Fri feature that highlights ten great songs from one great year - accompanied by some sound bites from news events, movie and TV from that year.

On a 1985 "Ten at Ten" - and I heard a movie trailer for "Pee Wee's Big Adventure". The clip was apparently streaming audio - and low and behold I found links for the trailer at IMDB
here. Check the left-hand column.

Another source is Retrojunk. Here. Found it through IMDB. Got any others? Feel free to share!

What PPM doesn't change. Paragon Media's Bob Harper reminds us that recall and remembering are still important - in both the PPM and diary markets.


Guitar Hero.
Fred Jacobs writes here about the new Guitar Hero III video game. This one includes cowbell. LOL.

The other night I caught up with some friends from
WMMQ here who talked about how well Guitar Hero is working for bar promotions. Rock on!

Dan O'Day.
His 2008 PD Grad School speaker lineup has been finalized - and it looks like another excellent two days well-spent!

This year's school includes
Edison Media's Larry Rosin, McVay Media's Mike McVay, WOGL's Ross Brittian, internet radio and interactive specialist Rockie Thomas, author Tim Sanders and (of course) Dan O'Day himself.

Dates are February 22nd & 23rd in LA.
Dan's PD Grad School is one of the few events I've been truly excited about traveling to attend. Download the brochure here.

Mark Ramsey: TV star. Mark Ramsey has just debuted the first installment of what he labels "The Radio Industry's First TV Show". See here. Designed for short attention spans - and he plans to roll out one every month or so. Cool!

This is something any radio station can do on its website with relevant listener information.
See this example a while back from KGB/San Diego.

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