Tom Taylor's Radio-Info.Com column reported this morning:
“Centralizing” looks to be one of the big words of 2009.
It does appear increasingly likely that several companies.....are looking extra-hard at locally -produced airshifts outside of drivetimes. (Ironic, given how strong middays look in the PPM.)
If “consolidation” was a buzz word starting with the 1996 Telecommunications Act, then “centralization” may succeed it in 2009 – because owners now have to pay for all the “consolidation.”
It does appear increasingly likely that several companies.....are looking extra-hard at locally -produced airshifts outside of drivetimes. (Ironic, given how strong middays look in the PPM.)
Think real hard about "local" and the opportunities these moves present to a well-focused competitor.
Busy day. More later.
Busy day. More later.
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