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Happy Friday...perhaps your weekend began on Wednesday..
How's your stream? Lee Arnold draws awareness to a reality about streaming audio: over half of your audience might be listening to your stream on a dial-up connection. Read more here.
It might be prudent to unplug the broadband and listen to your stream with a 56k dial-up connection and see how it performs.
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Jerry Del Colliano writes here this morning on continuing the fight in Washington and declaring war on The Sound Exchange.
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If this "study" is reality, why haven't the record companies fired their radio promotion staffs and discontinued ads in FMQB and R&R?
Added: The NAB calls the study "bogus" - read here - and quotes pro-radio comments by record company executives.
Found Resources:
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Added: Jay Trachman - in FMQB - on stationality: "...it enables the listener to remember you. Especially when rating time rolls around." Read here. Great piece on "the feel" of your radio station. Its much more than sweepers.
Thank you Lee Arnold. I do appreciate the kind words - here - on his blog today. They mean a lot.
More here Sunday Morning.
1 comment:
Wow! Dave Shake's site is incredible! Thanks for the great find Dan!
Mark Lillie
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