Good Morning from Okemos.
AC/DC on Classic Hits. Sean Ross writes about a classic rock/classic hits station that decided to test a few AC/DC titles with surprising results. Read here.
Perhaps surprising to them; but as a one-time PD of a "classic rock that rocks" station, its not surprising at all. A quick look at Mediabase should give you an idea of the variety of titles being played on classic rock stations around the country as well as the gold on the mainstream AORs.
Free Webinar Today: 2pm eastern. Edison Media's Tom Webster and Arbitron's Pierre Bouvard will present a session titled "2008 edition of The Infinite Dial: Radio's Digital Platforms". I'm trying to arrange my schedule to catch as much as possible. Get info and sign up here.
Jay Marvin. Jay writes about this week in 1967 when Tom Donahue put KMPX in San Francisco on the air and started the underground format - which evolved to progressive rock, then AOR...and later classic rock and AAA. Quoting Jay:
"Today when radio publications have conferences they invite big name guests who don't know shit about radio. Sorry but it's true. Why not find what old heads are left and have them talk about what they did, and how they did it."
I couldn't agree more. Read Jay's piece here. And I'll extend that to include later programmers like Jay Blackburn, Frank Felix and Mike Joseph. Just to name a few. Added: OMG - there's soooo many more I could add - with just some casual thought.
Full disclosure: I'm reminded of Frank Felix (and Mike Joseph) by Sean Ross here. And Jay Blackburn - I spoke to him on the phone just yesterday.