Friday, August 22, 2008

The Weekend Classic Rock FM

80° - light rain at 11:27am

Good Morning from downtown Lansing.

My 9-year old. For the past couple of weeks, he's been roaming around the house singing/humming "Carry On My Wayward Son"...courtesy of Guitar Hero.

Last weekend, I got him a CD of the Kansas album "Leftoverture"...perhaps he'll discover the rest of the album. My classic rock kid!

Even more PPM explained.
Last week I passed along a link to Paragon Media Strategies - explaining the first ten of "20 More Things You Need to Know About PPM", as presented at the Morning Show Bootcamp.

Paragon's now posted narrative for another five of the twenty.
Here.

Being an old album rock guy from the 70s - one caught my eye: "The art of the musical segue will be re-born in PPM. Keep ‘em listening, and don’t give ‘em reasons to tune out."

President of Radio. I've been following Fred Jacobs and his very clever and much needed session/discussion at upcoming Jacobs Media Summit. Fred has announced two more names for the panel; plus has published the entries for the 10th panelist (or "President"). Great stuff.

See the ideas
here. Details on the session here.

Good Read: "Radio Law Is Meant To Be Broken (Strategically)". Edison Media's Sean Ross writes
here.

Your station website. Earlier this week Broadcast Attorney David Oxenford posted a great piece on his Broadcast Law Blog regarding websites and localism. Copy and take to your next website strategy meeting.
Here.

Bob & Tom TV. Randy Michaels and company brings some of radio's best to the tube via WGN America beginning in November. More
here.

New AC/DC. Bob Leftsetz writes a great review here. Having read Bob's blog for several years now, I know his enthusiasm is genuine.

Have a great one.

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