Snow day for local schools here today. Last night's rain turned to ice covered by snow. This kids are happy - but its a mess for my commute downtown.
Thinkin' local again. Fred Jacobs sums it all up:
"So, what's it going to be? Slash expenses, shut up, and save money. Or go against the tide of fear and panic, and rebuild great stations, grow and nurture personalities, build viable roots into the local community, and invest in radio's future."
Read Fred's complete piece "Crossroads" - here.
Lots of chatter in the blogosphere about the budget situation at Clear Channel.
Its an unfortunate situation that challenges market manager and programmers to continue to perform with even more limited resources. Time to get creative. Using the resources available to their fullest.
I'm certain we'll see some of radio's brightest and best continue to win in a less-than-ideal environment. The biggest task at hand: keeping staff motivated.
Reminder: As we posted late last night, Coleman Insights offering a free webinar today at 10am and 1pm eastern. "The DNA of PPM" looks to provide some great insights for programmers - both in PPM and diary markets.
Registration and login details here.
Added: Listened more than watched Jon Coleman's presentation this morning. Terrific insights! Complete presentation available after 5pm tonight on the Coleman Insights website.
Lee Abrams. Once again Lee offers some great insights in his weekly blog post: