Wednesday Blogs

90° - cloudy at 1:30pm

Good afternoon from Michigan

From my blogosphere:

David Martin: "What would have to happen....for us to be rated #1?". Dave makes a strong case for asking your staff that question (and a few others). Here.

Congrats to Dave on signing the legendary Tom Kent for representation.

Mark Ramsey writes about the difference between listening and hearing. Some thoughts in the PPM world.

"One of the things radio critics regularly ignore is that radio is only partially designed for "listeners." It's also designed for "hearers." And anyone who cares enough to criticize what they hear on the radio is not a "hearer." A great read here.

Dave Lange. Dave writes about a recent Bridge Ratings study on the "New Influentials" - those in your audience likely to "spread the word".

Dave also offers his suggestions about your marketing plan and the innovation of your product. Read here.

Fred Jacobs. Check out his thoughts on the online video revolution and how that should impact your stations website. Here.

Paul Jacobs: Paul has a great piece this morning on "the keys to building brands." Here.

Wednesday Blogs

82° rain - a downpour at 11am - nice!

Last day of the spring book...

From my blogosphere:

Day of Silence. From what I've been able to read this morning, it appears yesterday's effort generated plenty of consumer action.

Bridge Ratings offers the first of a two-part release on the day's impact here (scroll down on page). Jerry Del Colliano offers his thoughts on the day of silence here. Update: Latest RAIN coverage, including links to press articles here.

Performance rights: Clear Channel is asking independent musicians to waive their rights to performance royalties for consideration of airplay- and its something the Future of Music Coalition (FMC) isn't happy with.

Attorney David Oxenford recently discussed the Clear Channel offer on NPR's Morning Edition - and offers more on his blog here.

My take: Clear Channel is doing the right thing - its a win-win for both broadcaster and artist. You cannot enjoy the benefits of promotional exposure and fairly collect performance royalties for that exposure.

Perhaps the real issue with any coalition or licensing organization might be one of control.

HD Radio. McVay Media's Dave Lange writes "We all know the saying Hindsight is 20/20 all too well. As I keep looking at HD Radio there are so many things that we, as an industry and Ibiquity as a producer, could have improved on."

Read Dave's complete piece - plus comments from some guy in Michigan - here.

Harland Williams. We wrote here a few months back about actor/comedian Harland Williams and his daily afternoon drive show on Denver's KRFX.

Last week the Rocky Mountain News ran an interview with Harland - discussing how the radio gig came about and how its put together. Read here.

Mark Ramsey with Seth Godin. Mark has his full interview with the Agent of Change - discussing radio's future - both audio and transcript - on his blog here.

Buzz Marketing. Fred Jacobs offers up some examples of some great buzz marketing campaigns on his blog here. Good read!

Wednesday Blogs

Thunderstorms here. 63° at 8:45am.

From my blogosphere:

HD Radio: Talent and Programming. Two great names with two great pieces yesterday. First - Ralph Cipolla of Jacobs Media writes about developing upcoming talent on your HD2 channels. Here. Second - Dave Lange of McVay Media with some great ideas of programming to make HD Radio work. Here.

Mark Ramsey. Mark has some great reading on his blog: Lessons from Clorox. Opie & Anthony reality check. And a good audio interview with Dave Van Dyke of Bridge Ratings. Here. I remember listening to Dave Van Dyke on 94.7/Chicago back in the 70s. "Rock In Stereo-WDAI".

Rock & Roll Dead? We don't think so. But Toby Keith does. More from Jaye Albright here.

Randy Michaels. Jerry Del Colliano on Randy - and a return to radio. Here.

Head to the ballgame this morning. No rainout; yet.